The main purpose of a business plan is to attract investment. It must include a number of factors, which, overlooked, could hinder the smooth running of things.
You should pay close attention to the financial, marketing and management aspects.
You should already have a clear vision of how your company will make money. If you want to take a bank loan, you should emphasize the ability of your business to generate cash flow to pay off the loans.
Choose a short forecast interval of 6 months, one year, maximum 2 years. ? Make a short description of your employees and emphasize the experience in the field gained by them.
Realistically describe the competition and any obstacles you think you will encounter during the course of your business.
What should NOT include the business plan? Set aside 10-year astrological predictions or confusing references to the stock, requirements, competition, and profile of the industry in which you launched.
What are the short and medium term goals / objectives?
The above description must be followed by the presentation of the objectives and thresholds of the business. The goal is, we can call it, the destination where you want to go, where you want your business to go.
Thresholds are steps you take to reach your goal.
For example, one goal may be to have a healthy and successful business that is a leader in customer service. In this case, the thresholds can be annual sales targets and certain indicators that measure customer satisfaction.
What is important to you in this business?
Whether you focus on the satisfaction of your customers, or on the organic growth of the business, or maybe, in a first phase, just on making your business as visible as possible, pass these aspects in your business plan.
Who are your products / services for?
Try to answer these questions in as much detail as possible. Describe the market segment on which you will operate. Does it have a growth rate? What changes do you anticipate will happen on the market in a short period of time? But for a long time? What will you do to take advantage of them?
Who is really the competition?
Analyze the competition and describe their strengths and their core competencies. What are the factors that make these companies successful? What do you think are your main strengths in relation to the competition?
Do you have experience in this field, certain high adaptability skills? Are you strong enough to resist this adventure?
By answering these questions, the description of your business makes sense and can be easily understood by those who will be your future customers / partners / suppliers.…